Be the story — and the cited source
Editorial execution that lands your brand in Google News, Discover and Top Stories — plus the authority signals that make AI systems cite you accurately. Speed matters: we move from topic to placement in hours, not weeks.
Powered by GTS<4h
topic to Top Stories
99%
placement success rate
News + AI
visibility in one program
When a topic breaks — a match, a regulation change, a market event — the brands that win are the ones already in the news ecosystem with the editorial velocity to publish, distribute and get indexed before the moment passes. We combine human editorial craft with proprietary distribution technology to put you in the carousel and keep you there as the cited source.
From breaking topic to indexed placement — news, Discover and AI visibility in one execution layer.
Content and technical strategies that maximize visibility in Discover feeds across devices.
Editorial and technical requirements met for sustained Google News presence.
Real-time placement in the Top Stories carousel for trending events and topics.
Strategic press release and story distribution to authoritative news outlets worldwide.
Authority signals and entity positioning that help AI systems reference your brand accurately.
Multi-channel distribution for maximum reach, indexation speed and compounding authority.
We track trending topics, events and news cycles relevant to your vertical in real time.
Native writers and PR specialists produce news-grade content aligned with Google News requirements.
Multi-channel distribution through our network — indexed fast, placed in News and Top Stories.
Track placements, traffic, conversions and AI citations — then build on what performed.
These surfaces do not behave like classic search results, which is why most content programmes never reach them.
Google decides whether your domain is a credible source on a topic before it decides whether a given article deserves placement. That trust is built over time through consistent, credible coverage — it cannot be switched on for one campaign.
News surfaces reward being indexed and cited while interest is peaking. Anything published after the spike competes for attention that has already moved on, which is why staging content in advance matters more than producing it faster.
News sitemaps, clean article markup, stable publication dates and crawl access decide whether your content is even considered. Most sites fail here quietly, without ever seeing an error.
We captured every Copa America match in Top Stories and monetized 3x our investment in first-time deposits. Speed and placement quality were unreal.
We don't name-drop. We deliver.
01
SPORTS BETTING
Monetized first-time deposits directly from organic content by dominating Google Top Stories with match predictions and tournament coverage.
Read the full case
The Outcome
trending matches in Top Stories
Want similar results for your brand?
Request a private auditOur services compound. Stack them and each one multiplies the impact of the rest.
For pre-planned events we prepare in advance. For breaking topics, we typically move from brief to live placement in under 4 hours.
Yes — publisher center setup, schema, sitemaps, editorial standards and content formatting are part of the program.
No. We work with brands in iGaming, finance, crypto and e-commerce that need news-grade visibility for events, launches and trending topics.
News placements build the entity signals and citations that AI systems reference. We optimize for both human discovery and AI answer inclusion.
Brands whose demand spikes around events: sportsbooks during tournaments, crypto during market moves, retail around Black Friday, and any brand that needs to be the cited source when its category is suddenly in the news. If your demand is flat year-round, managed organic growth is the better fit.
Where the technical prerequisites and the publisher relationships are already in place, within an event cycle. Where they are not, expect a preparation phase first — the Copa América programme took six weeks from kickoff to first placements, and that is a realistic shape for a new engagement.
The authority earned during a spike does not evaporate — it makes the next cycle cheaper to win. Between events the work shifts to maintaining topical credibility so you start the next peak ahead rather than from zero.
This service is part of the vertical playbooks below — each engineered for the regulations, publishers and buyer intent of its market.
Request a private authority audit. We'll map where you stand today, identify the highest-impact opportunities, and outline a clear path to results — discreet, specific, and pressure-free.
